The Definitive Resource for Independent Lifestyle Retailers in Canada
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Dedicated to Independents
Informed by over 25 years of market experience, InStore is a revered resource and lifeline for independent retailers who sell gifts, home décor, fashion, and lifestyle items in Canada.
Over 12,000 independent boutique owners from coast to coast have been devouring each quarterly print edition of InStore for the past decade, while a further 6,000 store owners receive the digital edition.
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The magazine is more than a publication – it’s a community, reminding store owners that they are not alone and that they have an ally and advocate in InStore. When their copy arrives at their store, it's like a trusted friend, offering advice tailored specifically to their stores. This is why 87% of readers classify themselves as loyal, indicating they read every single issue, multiple times.
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"I love reading the articles and Erica's editor's messages. I also love analyzing different styles of merchandising."
Waltraud Neufeld
Yes Chef
Abbottsford, B.C.
"I read InStore as soon as I receive it. I enjoy the communication, feeling part of a community and keeping up on new trends.
Shauna Hulberg
Cherubs Gift Boutique
Rocky Mountain House, AB
"I look forward to receiving InStore and use a lot of your information."
Leslie Ouderkirk
Kid’s Korner
Cornwall, ON
"I like to keep back issues so I can bookmark great ideas for future reference."
Karianne Copeland
Windswept Northern Lifestyle
Midland, ON